Facebook and Google ads for gyms, studios and wellness businesses
Gyms, yoga and fitness studios, personal trainers, spas and wellness practices: tell EasyMarket what you want to fill, and get the ad copy, audience, budget and setup steps.
Campaigns you can build
- A free trial class
- New member specials
- A challenge or program launch
- Personal training packages
- A new location
Each campaign includes:
- Ad copy for Facebook and Instagram, and Google search headlines and descriptions that fit Google's limits
- Who to reach: the audience and locations, within each platform's rules
- What to spend: a daily budget and how long to run
- Step-by-step setup for Meta Ads Manager and Google Ads, with tracking links
What to watch for in your ads
Results claims need evidence
“Lose 20 pounds in a month” or “guaranteed results” are claims you have to be able to prove. Promises of instant or guaranteed results are flagged.
Free trials that become memberships
If a trial rolls into a paid membership, the ad and sign-up need to state the price, when billing starts and how to cancel.
Before-and-after stories
If you gave the person anything for their story, like free sessions, say so, and don't present unusual results as typical.
The rules every campaign follows
EasyMarket writes every campaign to these rules and checks the ads before you see them. When an ad breaks a rule, it's rewritten automatically, or flagged with what to fix.
FTC advertising rules (every business)
- Claims like '#1' or 'lowest price' need proof
- No unsubstantiated guarantees, cures, or get-rich claims
- Auto-renewal / subscription terms must be disclosed
- 'Free' and price claims must disclose conditions
- Testimonials: show typical results and disclose connections
Claims that a product or treatment prevents or treats a health condition need scientific evidence and may fall under other rules. EasyMarket flags obvious ones, like “miracle cure”, but it's not a substitute for checking health claims.
Guides
Try it on your next campaign
Your first complete campaign is $1, with no subscription. After that it's $50 a month per person.
Get started for $1 →Educational guidance, not legal advice. You're responsible for the ads you run.